Vitamins & Minerals - Germany | Statista Market Forecast (2024)

Revenue

Notes: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war.

Most recent update: Mar 2024

Source: Statista Market Insights

Most recent update: Mar 2024

Source: Statista Market Insights

Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

Most recent update: Mar 2024

Analyst Opinion

The Vitamins & Minerals market in Germany has been experiencing steady growth in recent years.

Customer preferences:

German consumers have become increasingly health-conscious, leading to a growing demand for vitamins and minerals. This trend is driven by a combination of factors, including an aging population, rising awareness about the importance of preventive healthcare, and a desire for overall well-being. As a result, there is a strong demand for supplements that can support immune health, improve energy levels, and promote overall vitality.

Trends in the market:

One notable trend in the Vitamins & Minerals market in Germany is the increasing popularity of natural and organic products. German consumers are becoming more conscious about the ingredients they consume and are actively seeking out products that are free from artificial additives and preservatives. This has led to a rise in demand for vitamins and minerals derived from natural sources, such as fruits, vegetables, and herbs.Another trend in the market is the growing interest in personalized nutrition. Consumers are looking for products that are tailored to their specific needs and preferences. This has led to the development of customized vitamin and mineral supplements that are designed to address individual deficiencies and support specific health goals.

Local special circumstances:

Germany has a strong pharmaceutical industry, which has played a significant role in the development of the Vitamins & Minerals market. The country has a well-established regulatory framework that ensures product safety and quality. This has helped to build consumer trust and confidence in the market.Furthermore, Germany has a large network of pharmacies and health food stores, which provide easy access to vitamins and minerals. These retail channels often offer professional advice and guidance, which further supports the growth of the market.

Underlying macroeconomic factors:

The strong growth of the Vitamins & Minerals market in Germany can also be attributed to favorable macroeconomic factors. The country has a stable economy and a high standard of living, which allows consumers to prioritize their health and well-being. Additionally, the government has implemented healthcare policies that promote preventive care and encourage individuals to take responsibility for their own health.In conclusion, the Vitamins & Minerals market in Germany is experiencing steady growth due to increasing customer preferences for health-conscious products, including natural and organic supplements, as well as personalized nutrition. The local special circumstances, such as the strong pharmaceutical industry and the availability of retail channels, have also contributed to the market's development. Furthermore, favorable macroeconomic factors, including a stable economy and government support for preventive healthcare, have further fueled the growth of the market.

Key Players

Most recent update: Mar 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Mar 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Mar 2024

Source: Statista Market Insights

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.

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Vitamins & Minerals - Germany | Statista Market Forecast (2024)
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